Video: The Role of the Product Manager



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Despite the product management role existing now for decades, there isn't a single well accepted definition for how to define the role of the product manager.

In this video I review the most popular definitions of the role from product luminaries like Martin Eriksson, Ben Horowitz, and Marty Cagan. I also share my own definition for the role: Product managers drive the vision, strategy, design, and execution of the product. I then dive into each of those four core responsibilities, share an exemplary product leader for each, and describe what each responsibility truly entails.
Whenever you're ready, here are 3 ways I can help:
  1. AI Productivity: Learn how leading product managers use AI to become faster, smarter, and gain super powers beyond their traditional role.
  2. Mastering Product Management: Accelerate your product career by learning rigorous frameworks for each PM deliverable, from crafting a strategy to prioritizing a roadmap.
  3. Product Innovation Strategy: Building a new product? Learn how to leverage the Deliberate Startup methodology, a modern approach to finding product/market fit.
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Jun 13, 2024