Video: Notejoy on The Factor
Video: The Factor with Sonny Mayugba and Sachin Rekhi, Co-Founder & CEO, Notejoy
A few weeks ago I had a fun opportunity to be a guest on The Factor, a new show hosted by Sonny Mayugba highlighting entrepreneurs, their journey, and the factors driving their success.
In this episode, I got to share the journey of Notejoy. I start by telling the origin story of the idea and why I was convinced to leave my cushy leadership role at LinkedIn to start a collaborative notes app. I then share what we learned after launch and how we pivoted our target audience based on new audiences that we discovered were resonating strongly with our offering. We also discuss the growth channels that ended up being most effective for us. We cover a lot more ground in the discussion, including pricing strategy, M&A, and developing a compelling product culture.
If any of this interests you, I encourage you to tune in to the show.
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Nov 07, 2020